Mike has 30 years’ experience in media, communications and marketing.
Mike’s passion is developing consumer centred media solutions that are pragmatic and effective. His extensive experience across all media formats and focus on channel strategy, enables Mike to add significant value to his clients’ businesses. Mike has worked across most industry sectors in multinational creative agencies and media shops.
Areas of expertise include Retail (Mitre 10, NZ’s leading home improvement retailer, EXXON Mobil), Finance (Visa, MasterCard and Bank of New Zealand), Automotive (Daimler Chrysler) and FMCG (Cadbury, L’Oréal).
Mike is recognised as a contributor to the broader media industry. He is a multiple winner of gold awards at the NZ Media Awards. He served on the CAANZ Media committee and has been a judge for the NZ Media and Effie Awards.
With Mike taking on the senior strategy role with the team at Rainmakers, this has allowed us to deliver on our promise of experienced practitioners providing a truly “hands on” service.